The Ethical Agency, a leading force in ethical marketing, is proud to announce its commitment to supporting NGOs in the sustainability space and beyond in achieving their digital marketing goals.

Recognising the vital role of digital marketing strategies in amplifying their impact, The Ethical Agency provides expert guidance, innovative solutions, and tailored campaigns that empower organisations to reach wider audiences, drive engagement, and fulfil their missions in the digital realm.

With a deep understanding of the unique challenges faced by NGOs and organisations working in the sustainability sector, The Ethical Agency combines its expertise in digital marketing with a passion for social and environmental causes. By partnering with nonprofits, they leverage their knowledge to create customised strategies that align with each organisation’s values, goals, and target audience.

Through comprehensive research and analysis, The Ethical Agency identifies the most effective channels and tactics to maximise online visibility and engagement. From impactful social and paid media campaigns and captivating content creation to data-driven insights and performance and conversion tracking, they collaborate closely with NGOs to optimise their digital presence and achieve meaningful results.

Furthermore, The Ethical Agency takes pride in its ethical approach, ensuring that the digital marketing efforts of NGOs align with sustainability, inclusivity, and social responsibility. By amplifying the voices of nonprofits and driving positive change, they aim to build a better world through purpose-driven marketing.

About The Ethical Agency

The Ethical Agency is the leading digital marketing agency in South Africa for sustainable organisations, amplifying their clientele’s brand communications through compelling visual design and effective, data-driven omni-channel marketing strategies.

How does The Ethical Agency approach marketing in the digital landscape? 

The Ethical Agency focuses on data-backed strategies devised for growth – by synergising, seamless online experiences with advertising and authentic value-added content, TEA is able to drive more traffic and increase engagements between brands and their audiences. 

“Marketing successfully through digital channels is simpler than it is often portrayed: if you put the necessary effort into orchestrating a positive, user-focussed experience at key contact  points, people are going to effortlessly engage with your brand. Naturally, this drives brand awareness, conversions and ROI.”

Brett Jefferson, CEO and creative director, The Ethical Agency 

How do they achieve that?

The Ethical Agency is the expert digital marketing agency, brand consultant, graphic design and web development agency. Their goal is to help grow and scale your organisation, provide digital solutions to problems you didn’t know you had, and to always under-promise and over-deliver.

How is The Ethical Agency different?

With decades of experience in their field, and a combined passion for sustainability and innovation, their team is equally committed to growing your organisation as it is to leaving the lightest possible footprint on the planet. Their agile team provides high-quality, inspired work with fast turnaround times and guaranteed results. Our company is powered by renewable energy as we strive to be a sustainable and ethical business!

Dominique Carter, head of the digital marketing team at TEA says “At TEA, we’re proud to be a digital marketing agency that’s not only passionate about helping our clients grow their organisations, but also deeply committed to sustainability and ethical practices. Our team is dedicated to providing high-quality, innovative solutions that drive results by truly understanding the needs and goals of our clients. We firmly believe that, with the right approach, growth and sustainability can go hand in hand.”

Empowering NGOs to Achieve Digital Marketing Goals: The Ethical Agency’s Impactful Support

The Ethical Agency provides a range of digital marketing services to a variety of clients, including NGOs. See below for examples of work:

GreenCape – Brand Refresh

Centre for Environmental Rights – 2023 Impact Report

International Cleantech Network – Website design and development

ICLEI – Publication design

SA Plastics Pact – Web design and maintenance

Presidential Youth Employment Intervention – Graphic and web design

End Water Poverty – Brand refresh and website rebuild


The Ethical Agency welcomes NGOs seeking to elevate their digital marketing efforts to reach out for a consultation. Together, they can drive social impact, inspire communities, and create a more sustainable and inclusive world.

Book an appointment with The Ethical Agency today.

Ground Floor Brookside Office Park, 11 Imam Haron Road, Claremont, Cape Town, 7708, South Africa | Tel: 021 569 7107 | WhatsApp: 0799 676 877